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About Us
About Et Toi
We formulate our skincare using clean, natural and nature-identical ingredients, backed by science. We are confident in their ability to repair damage, rebuild the skin’s protective barrier and promote overall skin health. Each of our ingredients has been selected with intention, to create gentle, effective formulations that your skin will love.
Our Mission
We're bringing you skincare to encourage meditative moments of self-reflection. We hope that our products can double as merchandise for mental health awareness and be symbolic of your commitment to genuine self-care.
Our Vision
As Et Toi evolves, we intend on broadening and diversifying our product range as well as our social impact. One way that we will be engaging with our mental health mission is through social enterprise, by dedicating 10% of our net profit to mental health initiatives.
BEHIND THE BRAND
Lolly launched Et Toi in 2022, combining two of her greatest passions — mental well-being and skincare. Her devotion to mental health advocacy came about early on, growing up in circumstances heavily affected by mental illness. Lolly is thankful that she is now able to use Et Toi's platform to encourage candid conversations surrounding mental health while providing practical education to enhance individual and societal well-being.
